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Modernized Safari Menswear

Hugo Boss' Newest Collection is for Men on Their Worst Behavior

— December 5, 2013 — Fashion
Hugo Boss has revealed their latest line of men's fashion and it's quite the roar.

With an updated twist on safari style, the Hugo Boss 'BOSS' Menswear Collection portrays a sense of expedition and adventure. Inspired by the jungle, this line is colorful and cutting edge. The collection features a variety of well-detailed and tailored suits in a range of vibrant colors. For extra safari style, Hugo Boss has thrown in safari jackets paired with narrow brimmed traveler hats and roll-up chinos. These clothes even possess the durability of expeditionary wear manufactured out of luxury fabric designed to withstand a cross-country marathon in a 4WD.

Men everywhere will be releasing their inner wild side when they step into these ferocious fashions.
Trend Themes
1. Modernized Safari Menswear - Opportunity for fashion brands to incorporate safari-inspired elements and vibrant colors into their menswear collections.
Industry Implications
1. Men's Fashion - Chance for menswear brands to create collections that portray a sense of adventure and exploration.
2. Luxury Fashion - Potential for luxury fashion brands to experiment with durable fabrics and safari-inspired designs in their collections.
3. Outdoor Apparel - Opportunity for outdoor clothing brands to incorporate safari jackets and travel hats into their collections.
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