Live Tinted's Hueglow in Dawn product is a three-in-one serum, moisturizer and highlighter hybrid. The product boasts a rose gold shade and can be worn on the face both under and atop makeup or as a body-illuminating highlighter.
Hueglow in Dawn is priced at $34 and boasts a vibrant micro-shimmer finish that is noticeable without being too overpowering. Live Tinted's multi-functional serum, moisturizer and highlighter hybrid boasts skin-boosting ingredients like sustainably sourced squalane that works to prevent fine lines and other aging effects, along with healing botanicals.
Made in the US, each product is available in a 50 ml format and is inspired by Live Tinted's skincare-first business model that is all about fun and self-expression with cosmetics that are also designed with skin health in mind.
Key Themes Behind This Trend
- Multi-functional Cosmetics
- Develop multi-functional cosmetics that combine the benefits of several beauty products for convenience and affordability.
- Skin-boosting Cosmetics
- Create cosmetics that are designed to promote overall skin health and prevent aging effects for a more holistic approach to beauty.
- Sustainable Beauty
- Develop beauty products that incorporate sustainably sourced ingredients and packaging to appeal to environmentally conscious consumers.
Where This Applies
- Cosmetics
- Cosmetic companies can capitalize on this trend to offer multi-functional, skin-boosting and sustainable beauty products that attract consumers seeking convenience and effectiveness.
- Skincare
- Skincare companies can merge with cosmetics to provide products that offer both skincare and cosmetic benefits, producing a more holistic approach to beauty.
- Sustainability
- Companies that specialize in sustainability can partner or acquire cosmetic companies to promote and enhance their sustainability efforts while creating effective beauty products.
