Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,580 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 319,095 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 319,095 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,216 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,580 cutting edge ideas.

AI-Informed Sports Equipment

The 'Hìtëkw' Racquet Offers a Strong, Lightweight Form

— August 24, 2022 — Lifestyle
The 'Hìtëkw' racquet has been designed by the All Design Lab as a strong, lightweight piece of sports equipment focused on changing the game when it comes to tennis.

The racquet was designed using a combination of DALL.E, Midjourney and generative algorithms, and boasts an aesthetically perplexing form for the handle and body. This works to both enhance the rigidity of the racquet and increase its aesthetic appearance. The use of artificial intelligence (AI) in the design process gives it an almost alien-like appearance across the Y-frame, but also looks like the roots or branches of a tree.

The All Design Lab commented on the 'Hìtëkw' racquet design process saying, "What we learned from this was that while these programs are extremely powerful, they are only as powerful as the source material they have to sample. And with tennis rackets, the form doesn’t really change all that much from its inception."
Trend Themes
1. AI-informed Sports Equipment - Revolutionary AI technology in sports equipment design and manufacture could lead to unprecedented levels of performance and precision in sports equipment
2. Generative Algorithm-created Sports Equipment - Generative algorithm-designed sports equipment is the future of next-gen sporting equipment development and production
3. Aesthetically Innovative Sports Equipment - Sleek and attractive sports equipment designs inspired by AI technology are spurring new markets and consumer interest
Industry Implications
1. Sports Equipment Manufacturing Industry - Artificial intelligence and generative algorithms provide sports equipment manufacturers with new opportunities to develop and launch innovative product lines
2. Sports Goods Retail Industry - The proliferation of AI-influenced sports equipment presents new sales opportunities for sporting goods retailers, as customers demand the latest innovative products
3. Artificial Intelligence Industry - The advancement of AI and generative algorithms into sports equipment design is creating new opportunities to expand the application of AI to other sectors
6.8
Score
Popularity
Activity
Freshness