Users Can Walk Through Virtual Floor Plans with Houzz Pro
Grace Mahas — March 30, 2022 — Art & Design
Houzz Inc., the leading platform for home remodeling and design, recently introduced a new AR feature to help construction and design professionals to showcase their floor plans in 3D. The new feature, dubbed Houzz Pro, is an all-in-one business management and marketing solution that lets users walk homeowners through a virtual tour of their finished project against the backdrop of their current home.
“At Houzz, we’re focused on building technologies that make the home renovation and design experience more productive and enjoyable for industry professionals and their clients,” said Alon Cohen, Houzz co-founder and president. “In the past year, the number of 3D Floor Plans created using Houzz Pro has more than tripled, signifying the important role that visual tools play in client communication. Now, we’ve created a true AR-enabled experience for residential construction and design pros to immerse their clients in a proposed renovation or redesign and better visualize how their space will be transformed.”
AR views allow professionals to offer a life-sized walkthrough of Houzz Pro 3D Floor Plans to better communicate the benefits of making major changes to a home, such as adding or removing walls, windows, cabinets, or islands. In addition, professionals can show clients how proposed products and materials, such as furniture and countertops, will fit within their homes, speeding up the decision-making and purchasing process.
Image Credit: Houzz Inc.
“At Houzz, we’re focused on building technologies that make the home renovation and design experience more productive and enjoyable for industry professionals and their clients,” said Alon Cohen, Houzz co-founder and president. “In the past year, the number of 3D Floor Plans created using Houzz Pro has more than tripled, signifying the important role that visual tools play in client communication. Now, we’ve created a true AR-enabled experience for residential construction and design pros to immerse their clients in a proposed renovation or redesign and better visualize how their space will be transformed.”
AR views allow professionals to offer a life-sized walkthrough of Houzz Pro 3D Floor Plans to better communicate the benefits of making major changes to a home, such as adding or removing walls, windows, cabinets, or islands. In addition, professionals can show clients how proposed products and materials, such as furniture and countertops, will fit within their homes, speeding up the decision-making and purchasing process.
Image Credit: Houzz Inc.
Trend Themes
1. Ar-powered Home Renovations - AR technology is providing immersive visual experiences to potential clients for a better understanding of the possibilities.
2. 3D Floor Planning - The use of 3D floor plans is becoming increasingly popular in the construction and design industry.
3. Virtual Reality Marketing - Virtual, mixed, and augmented reality is converting into a major trend in marketing for home building and renovating services.
Industry Implications
1. Construction - Construction professionals are using AR technology to give potential clients a better understanding of the end product, leading to more efficient communication and quicker decision-making.
2. Interior Design - Interior designers are now offering their services online with virtual reality walkthroughs and 3D floor plans for remote clients.
3. Home Renovation - Home renovation companies are leveraging AR technology to provide an immersive home renovation experience for potential clients.
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