British mobile network operator and internet service provider EE created the House of Fibre as a way to demonstrate what its Full Fibre Max broadband is capable of. The experience invites guests into a hyperconnected townhouse, complete with an interactive kitchen, buffer-free living room and a tech-fueled gym.
The power of its Full Fibre Max broadband is applied to everything from cooking to gaming with a cooking experience was hosted by chef and former The Great British Bake Off contestant Mark Lutton, and a gaming masterclass led by professional Fifa players Tom "XL Tom" Lees and Nathan "Zelonius" Horton. The space is stocked with a variety of tech-focused equipment, including virtual reality headsets, large entertainment screens, wearables and smart mirrors.
What's Driving This Trend
- Full Fibre Max Broadband
- The demand for uninterrupted and quality internet services is giving rise to Full Fibre Max Broadband empowering the hyperconnectivity of townhouses and smart homes.
- Hyperconnectivity
- The trend of townhouses and smart homes becoming more and more interconnected signify the need for data sharing, efficient system maintenance, and system integration.
- Tech-focused Equipment
- The incorporation of tech-focused equipment like virtual reality headsets, large entertainment screens, wearables and smart mirrors into homes brings about disruptive opportunities in the tech industry.
Who This Affects Most
- Broadband and Internet Service Providers
- ISP's have the opportunity to offer the hyperconnectivity experience of townhouses and smart homes while providing quality internet services.
- Home Automation
- The demand for integration of home automation technology that connects all home devices empowers the room for home automation tech startups.
- Virtual and Augmented Reality
- The use of virtual reality tech and smart mirrors in homes signify the need for innovation in the virtual and augmented reality industry.