Honeydrop, a brand known for offering honey-infused beverages, has officially launched a new line of wellness shots made with Manuka honey. The new range of 2 oz shots is available in four delectable flavors: 'Restore,' 'Immunity,' 'Boost,' and 'Detox,' each containing a unique blend of valuable nutrients.
The Manuka honey, fresh ginger, lemon, cayenne, propolis, and royal jelly in the 'Restore' shot work to calm and revitalize the body. The 'Immunity' shot boosts the immune system with Manuka honey, turmeric, ginger, cayenne, and black pepper.
The 'Boost' shot combines Manuka honey, matcha, ginger, and cayenne for a natural energy boost. Finally, the Manuka honey, fresh ginger, lemon, and cayenne in the 'Detox' shot assist in cleansing and purifying the body.
The new Honeydrop lineup is available on the brand's website and at Gold Coast Distribution in NYC.
Image Credit: Honeydrop
What Makes This Trend Stand Out
- Honey-infused Wellness Shots
- Opportunity to innovate with other functional ingredients and expand product line.
- Use of Manuka Honey in Functional Foods
- Opportunity for food and beverage companies to explore the use of Manuka honey in a range of products beyond beverages.
- Natural Energy Boosters
- Opportunity to explore the use of natural ingredients such as matcha, ginger, and cayenne in energy-boosting products.
Sectors Adopting This
- Functional Beverages
- Innovation opportunity for companies to offer functional beverages with different health benefits to target specific consumer needs.
- Health and Wellness Foods
- Innovation opportunity for companies to create functional foods using Manuka honey, a premium ingredient with known health benefits.
- Energy Supplements
- Opportunity for companies to create natural and sustainable energy supplements using ingredients like matcha and ginger.
