Neo-Romanticized Fashions

Simon Holloway Helped Design the Hogan Fall/Winter 2014 Collection

'Hogan' teamed up with British designer Simon Holloway for its latest capsule collection Hogan Fall/Winter 2014. Simon is the former creative director of Jimmy Choo so it was fitting that the collection of beautiful garments included amazing shoes too.

The collection is inspired by the neo-romanticism of the 70s, so it has a hippie vibe. The clothing consists of free-flowing, calf-length dresses, fur collared jackets and cashmere coats. The shoes in the collection include four pairs of knee-high leather boots, which come in maroon and gray calf hair or in psychedelic prints. The boots with eccentric prints were realized by illustrator Julie Verhoeven whose amazing resume lists Versace, Mulberry and Lancôme.

By included the two amazingly talented creatives, Hogan could do no wrong with this collection.

Neo-romanticized Fashion
Designing fashion collections inspired by the neo-romanticism of the 70s, with free-flowing, calf-length dresses, fur collared jackets and cashmere coats.
Capsule Collection
Collaborating with former creative director of other fashion brands to create a collection of unique and trendy clothes and shoes.
Eccentric Prints
Working with illustrators and artists to include prints that stand out on footwear and clothes.

Industries Being Reshaped

Fashion Industry
Designing clothing and footwear collections that are neo-romanticized, free-flowing, with bold prints and eccentric patterns then collaborating with other brands to add value to the collection.
Illustration Industry
Collaborating with fashion brands by providing designs for prints on clothes and footwear.
Luxury Industry
Produce high-end pieces such as cashmere coats, fur collared jackets, and calf-length dresses that cater to a niche market looking for stylish and unique outfits.
SCORE
0.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 2%
Activity 9%
Freshness 8%