Stark Blue Panelled Sneakers

adidas' YEEZY BOOST 700 Gets a Vibrant High-Res Blue Design

adidas introduces another tonal palette to the iconic YEEZY BOOST 700 sneaker model with the stark High-Res Blue colorway to join the roster. It is a rarer occasion where the shoes have a brighter tonal palette and this one is bright from every single angle.

It has a construction of mesh by the collars, leather at the overlaying details and quarter window sections, and suede by the heel panels and midsole details. There are light hues of violet that detail the toe boxes and black suede details then make up the mudguard sections. The forefoot has touches of red by the midsole -- the High-Res Blue colorway is set to launch officially sometime in Augsut.

Image Credit: Sbd

Tonal Palette Sneakers
Opportunity for sneaker brands to experiment with more bold and vibrant colors in their designs.
Mix of Materials
Innovative opportunity for shoe brands to mix and match different materials such as suede, mesh, leather, and more for unique aesthetic and performance benefits.
Limited Edition Releases
Opportunity for companies to create limited edition sneakers with unique colorways and designs to generate buzz and hype around their brand.

Sectors Adopting This

Footwear
Sneaker brands can take advantage of the opportunity to create more bold and innovative designs with a mix of materials and unique colorways.
Fashion
Fashion brands can collaborate with shoe companies to create limited edition drops of exclusive sneakers with unique designs to tap into the lucrative streetwear market.
Retail
Retailers can leverage limited edition sneaker releases to drive more foot traffic and increase sales within their stores and online channels.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 76%
Activity 40%
Freshness 12%