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Athlete-Released High-Performance Athletic Shoes

Clean the Sky - Positive Eco Trends & Breakthroughs

Nike Debuts the 12th Signature Kobe Bryant Model

— November 23, 2018 — Pop Culture
The latest hype from the footwear industry is coming from these high-performance athletic shoes by Nike. Inspired by famous basketball player Kobe Bryant, the Nike Kobe AD Vivid Purple adequately mix function with aesthetic.

The footwear model entertains an ultra-sleek and elegant design. The colorway features an agreeable juxtaposition of black, grey and purple. The silhouette features an exceptionally breathable mesh upper, as well as a hidden lacing system that is designed to bring about "a better and personalized fit." Without a doubt, the high-performance athletic shoes provide ample support during strenuous and action-packed activities. For die-hard fans of Kobe Bryant, the number detailing on the tongue are sure to be of interest. This feature presents a direct reference to the athlete's jersey, as well as to his birth date.
Trend Themes
1. Athlete-released High-performance Shoes - Athlete partnerships and collaborations in the footwear industry create opportunities for unique and performance-enhancing shoe designs.
2. Personalized Fit Lacing Systems - Innovative lacing systems that provide better fit and comfort offer disruption potential in the athletic footwear market.
3. Celebrity-driven Colorway Designs - Collaborations between celebrities and footwear brands introduce unique colorway designs that attract consumers and drive sales.
Industry Implications
1. Athletic Footwear - The athletic footwear industry can explore partnerships with athletes to create high-performance shoe models that cater to specific sports and activities.
2. Sportswear Apparel - Companies in the sportswear apparel industry can develop clothing lines that complement and match the unique colorway designs of athlete-released shoes.
3. Smart Shoe Technology - The emerging industry of smart shoe technology can incorporate innovative lacing systems that provide personalized fit and comfort into their product offerings.
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