This set of pretty blue plates, cups, pots and saucers, decorated with happy sunflowers might be the most expensive set of dinnerware every conceived. The dinnerware was actually made of compressed cocaine. 42 pieces were created from about 45 pounds of cocaine. A 35-year-old Spaniard was the recipient of the lovely place settings.
Implications - There is an exotic allure to products like this and this romantic albeit forbidden quality is definitely something that appeals to wealthy consumers who want the products they buy to standout. When a company can offer its consumers a product that will inspire curiosity and envy from their peers, it is definitely on the right track.
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