The Hershey's 2022 holiday lineup features a number of new chocolate bars and chocolate treats for customers to enjoy. The new festive offerings from the brand include the brand's first-ever 'Hot Chocolate Bombs' available in both marshmallow and cinnamon chip flavors, as well as the 'Festive Pips' and a collection of The Grinch-themed Hershey's Kisses.
The 'Festive Pips' are milk chocolate holiday bars available in 24 varieties. Each variety features different packaging, such as stars, trees, wreaths, and more. Additionally, the Grinch-themed Hershey's Kisses are available in 9.5-oz and 7.4oz bags, or a new tree-shaped gift box filled with 1.45oz Hershey's Kisses.
These festive offerings are available now for a limited time at retailers across the country. Prices may vary by retailer and location.
Image Credit: The Hershey Company
What's Driving This Trend
- Holiday Chocolate Bars
- The holiday season is a prime opportunity for companies to release limited edition chocolate products to capture consumer attention.
- Hot Chocolate Bombs
- The recent popularity of hot chocolate bombs presents an opportunity for chocolate companies to create their own versions and capitalize on the trend.
- Themed Chocolate Collections
- Themed chocolate collections, such as those based on popular holiday characters like The Grinch, are a way for companies to create excitement around their products and drive sales.
Who This Affects Most
- Food and Beverage
- The food and beverage industry has the opportunity to create and market novelty holiday-themed products each year to capture consumer attention and increase sales.
- Confectionery
- The confectionery industry can develop and market innovative chocolate treats, such as hot chocolate bombs, to meet the demand for unique and fun products.
- Gift and Specialty Retail
- The gift and specialty retail industry can take advantage of limited edition holiday-themed chocolate collections to create a sense of urgency and drive sales during the holiday season.
