Her Growing Tribe is an online subscription service company that curates products for moms who have an appreciation for products that help them relax, both during and after their pregnancy.
Moms can choose to have the boxes delivered on a month-by-month basis, or one for three, six, or nine months. The longer the subscription, the less costly the boxes are each, with the month-to-month boxes costing $40 USD, while those who order the nine month deal pay just $35 a box.
The boxes vary for every individual, as the Her Growing Tribe team selects all the contents by hand. Moms can expect products that will help them to relax at home, such as bath products and nourishing teas, as well as items that will be great for their baby, like new clothing and accessories.
What Makes This Trend Stand Out
- Personalized Subscription Boxes
- Opportunity for companies to curate subscription boxes tailored to the specific needs and preferences of consumers.
- Maternal Wellness Products
- Potential for innovative products and services that cater to the relaxation and well-being of pregnant and postpartum moms.
- Affordable Subscription Models
- Room for businesses to offer cost-effective subscription options that incentivize customers to commit to longer-term plans.
Sectors Adopting This
- E-commerce
- E-commerce platforms can capitalize on the demand for personalized subscription boxes and cater to the needs of niche markets like moms.
- Wellness
- Wellness industry players can develop and market specialized products that promote relaxation and well-being for pregnant and postpartum moms.
- Fashion and Accessories
- Fashion and accessories brands have the opportunity to collaborate with subscription box companies to offer new clothing and accessories for both moms and babies.
