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Retro Mad Hatter Couture

The HATWOMAN Spring/Summer 2013 Campaign Revives Parisian Glamour

— April 24, 2013 — Pop Culture
Fashion photographer Baldovino Barani captures the HATWOMAN Spring/Summer 2013 ad campaign. This gorgeous advertorial features Mission Models face Inessa Novichkova who is photographed while wearing a slew of dynamic headpiece accessories.

The blonde beauty roams city streets and takes in stunning natural views while dressed in retro hat designs that are hand picked by stylist Cheryl Leung. Whether displaying fierce fascinators from Stephen Jones and Piers Atkinson or showcasing sculptural headwear from House of Flora, the HATWOMAN Spring/Summer 2013 campaign is a modern image series that strongly relies on retro couture sensibility.

The advertorial refreshes vintage Parisian inspired accessories and immerses one into a fashionable fantasy world. This fantasy comes alive during an era that often rejects fashion that is not created solely for function and salability.
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