Niantic's 'Harry Potter: Wizards Unite' is a Location-Based Mobile Game
Grace Mahas — June 21, 2019 — Tech
References: harrypotterwizardsunite & bustle
'Harry Potter: Wizards Unite' previously launched in Australia and New Zealand and will debut in the UK and the US on June 21. The new game was developed by Niantic in collaboration with WB Games and Portkey Games and has been created on the same foundations as fan-favorite game Pokémon Go.
The game is free to download with some micro-transaction options. Its plot is to "investigate and contain" the "artifacts, beasts, people and even memories of the wizarding world" that are popping up worldwide. These pop-ups are referred to as 'Foundables' which need to be returned to the magical world. The game will feature "[c]uisine-servinces inns" to allow players to replenish energy and brew potions. This location-based style of the game allows players to have tactile experiences for an immersive adventure.
The game is free to download with some micro-transaction options. Its plot is to "investigate and contain" the "artifacts, beasts, people and even memories of the wizarding world" that are popping up worldwide. These pop-ups are referred to as 'Foundables' which need to be returned to the magical world. The game will feature "[c]uisine-servinces inns" to allow players to replenish energy and brew potions. This location-based style of the game allows players to have tactile experiences for an immersive adventure.
Trend Themes
1. Location-based Gaming - Other game developers can explore the potential of utilizing location-based gaming for a more immersive experience.
2. Wizard-themed Mobile Games - There is an opportunity for other developers to create mobile games that focus on other wizarding worlds like 'The Lord of the Rings', 'The Chronicles of Narnia', and 'The Nutcracker and the Four Realms'.
3. Micro-transaction Business Model - Businesses can utilize micro-transactions as a revenue stream while offering their products for free, allowing the customer to pay for only what they need.
Industry Implications
1. Mobile Gaming Industry - Mobile game developers can gain inspiration from 'Harry Potter: Wizards Unite's' location-based gaming and wizard-themed content.
2. Movie Industry - Movie studios can collaborate with mobile game developers to create game versions of their films that enhance the immersive experience for fans.
3. Restaurant Industry - Restaurants and cafes can partner with mobile game developers to provide locations for players to replenish energy in a location-based game like 'Harry Potter: Wizards Unite'.
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