Revival Rugs shares affordable, internationally sourced, unique, handmade rug designs with a direct-to-consumer approach that makes it easy to receive a brand-new rug right to one's doorstep. Revival Rugs is passionate about making its worldly, authentic and one-of-a-kind designs cost-effective, and it works closely with artisans all over the world.
By adopting a D2C model, Revival Rugs cuts out the middleman and connects consumers to gorgeous styles that are not machine-made. The brand's rugs are available in the form of runners, as well as small to extra-large designs that instantly add comfort to living rooms, bedrooms and other spaces within the home. Oneof the newest styles is the Steppe rug featuring an all-natural blend of 100% New Zealand merino wool.
What Makes This Trend Stand Out
- Direct-to-consumer Rugs
- The direct-to-consumer approach in the rug industry offers affordable handmade rug designs through an online platform, cutting intermediaries that add costs to the final product.
- Internationally Sourced Materials
- Sourcing materials from artisans all over the world to create unique designs results in cost-effective and one-of-a-kind products that are not machine-made.
- Authentic Handmade Designs
- Increasing consumer demand for authentic handmade designs offers opportunities to collaborate with artisans worldwide and expand the product portfolio towards sustainable and cultural designs.
Sectors Adopting This
- E-commerce
- E-commerce platforms that adopt a direct-to-consumer approach towards handmade rug designs while delivering affordable and unique products have a disruptive potential in the global rug market.
- Interior Design
- The direct-to-consumer model promises to change the traditional supply chain in interior design by bringing affordable handmade rug designs and sustainable materials to increase innovation opportunities and reduce costs.
- Artisanal Manufacturing
- The increasing consumer interest in authentic handmade designs represents a disruptive opportunity for artisanal manufacturing industries, particularly those that specialize in creating sustainable designs through advanced manufacturing techniques.
