Hairy Suede Textile Sneakers

Vans Launches Two Sneaker Designs in a Textile Checkerboard Pattern

Vans create new iterations of its signature 'Sk8-Hi' and 'Era' sneaker designs in a new hairy suede textile for the season. The premium construction ensures that both of the new sneakers retain its original aesthetics but takes a progressive step in terms of textiles.

It also boasts the label's iconic checkerboard patterning design in an alternating color palette, which is also made up of hairy suede materials. The Sk8-Hi sneakers arrive in a red colorway and the Era LX sneakers are complete in a navy blue colorway. Both of the designs also incorporate nubuck materials throughout the uppers, sitting atop of the label's ComfyCush foam insole for comfort and the vulcanized waffle outsole for traction.

Hairy Suede Textile
Incorporating hairy suede materials in fashion is a trend that can be adopted by other fashion brands for a progressive step in the industry, particularly in footwear.
Checkerboard Patterning Design
The use of iconic checkerboard patterns in footwear and fashion generally can create unique brand identities for businesses.
Comfycush Foam Insole
Innovative insole designs that prioritize comfort and provide support to the feet can create a niche market for businesses dealing with footwear products.

Industries Being Reshaped

Footwear
Innovative textile materials and unique patterning designs can elevate footwear design and provide a competitive advantage for footwear companies.
Fashion
The incorporation of new and unique materials and designs can provide progressive growth for fashion brands and create a niche market for businesses.
Textile and Manufacturing
Manufacturing businesses can explore the production of innovative materials for fashion design for a competitive advantage and as a niche market for textile production.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 23%
Activity 3%
Freshness 8%

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