Tea-Infused Hair Care

The New Pai-Shau Line Features Hair Products Containing Tea Extracts

The latest way to achieve shiny and glossy locks comes courtesy of the new Pai-Shau line of hair products containing tea extracts. Launched by the former CEO of Moroccanoil, the Pai-Shau line is inspired by an ancient Vietnamese beauty ritual that involves bathing in steeped tea leaves. Harnessing the benefits of this ancient practice, each Pai-Shau product employs a "signature exotic tea complex" to help rejuvenate your hair.

The new line contains a serum, shampoo, conditioner, mask, and styling cream designed to help make your hair shinier, stronger and more elastic. Each product is made up with a blend of concentrated steeped teas from around the world, which are then combined with Pai-Shau's advanced binary technology. The unique blend of natural ingredients contain antioxidants, panthenol and vitamins B, C and E, which help to nourish and protect hair.

With its new line of high-performance hair products containing tea, Pai-Shau is on a mission to revolutionize the hair care industry.

Tea-infused Hair Care
Pai-Shau's line of hair products containing tea extracts is revolutionizing the hair care industry.
Ancient Beauty Ritual
The use of an ancient Vietnamese beauty ritual incorporating tea leaves in hair care products presents a disruptive innovation opportunity.
Concentrated Natural Ingredients
The blend of concentrated steeped teas and natural ingredients in Pai-Shau's products offers a disruptive innovation opportunity for the hair care industry.

Industries Being Reshaped

Hair Care
The tea-infused hair care industry is experiencing disruption with Pai-Shau's revolutionary products.
Beauty
The incorporation of ancient beauty rituals into hair care products presents disruptive innovation opportunities in the beauty industry.
Skincare
The use of concentrated natural ingredients in Pai-Shau's line of hair care products offers a disruptive innovation opportunity in the skincare industry.
SCORE
2.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 37%
Freshness 8%

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