Bread Beauty Supply's new Hair-Gel is a water-based botanical styling product to hydrate and protect textured hair, all the while helping it look its best. This formula for consumers with coils, curls and waves is defined as a protective gel gloss for "wet set curls" and it's also useful for creating slick styles and clean edges.
Certain types of hair products have gained a bad reputation for leaving hair feeling crunchy but this product stands out from gel products of the past. As the brand says, "we've found the perfect 'hold' ingredient that won't diminish your hair and scalp health over time. A polymer that's algae-based (and therefore naturally derived), microbiome-friendly and with exceptional hold abilities." This thoughtfully chosen ingredient is united with red algae extract and hydrolyzed silk and amino acids for strengthening.
What's Driving This Trend
- Botanical Hair Products
- Creating hair products using natural ingredients and botanical extracts may disrupt the traditional hair product industry by offering healthier alternatives for consumers.
- Microbiome-friendly Hair Products
- Hair products tailored to promote healthy scalp microbiomes may disrupt the hair product industry and help address common scalp issues such as dandruff and itching.
- Protective Hair Styling Products
- Protective hair styling products like the Bread Beauty Supply's Hair-Gel Gloss may disrupt the hair styling industry by helping consumers protect and style their hair without causing damage.
Who This Affects Most
- Hair Care Industry
- The hair care industry may innovate by creating hair products that promote hair health and natural ingredients for consumers with textured hair like those in Bread Beauty's Hair-Gel Gloss.
- Natural Beauty Industry
- Botanical hair care products like the Bread Beauty Supply's Hair-Gel Gloss may also disrupt the natural beauty industry by offering healthier and more sustainable alternatives for consumers.
- Styling Industry
- The hair styling industry may innovate by creating hair styling products like Bread Beauty Supply's Hair-Gel Gloss that help consumers style their hair while promoting hair health and protecting from damage.
