The G-SHOCK MRGB5000 timepiece is being launched by the brand to pay homage to its first model that was released nearly 40-years ago and offer discerning wearers with a way to enhance their style with retro aesthetics.
The watch comes in the form of the MRGB5000B-1 and the MRGB5000D-1, which are both constructed with metal components that help to offer elevation over the original model. The bezels on the timepieces are crafted with COBARION, which is rated to be four-times harder than titanium and will even shine as brightly as platinum to boot.
The G-SHOCK MRGB5000 timepiece is priced starting at $3,500 and is available now to preorder from the brand's website for vintage-loving consumers to stake their claim now for one of their own.
Image Credit: G-SHOCK
What's Driving This Trend
- Retro Timepiece Fashion
- The market for 80s-style timepieces continue to grow as consumers seek unique, retro aesthetics.
- Luxury Watch Materials
- The use of high-tech materials like COBARION offer innovative opportunities in the production and marketing of luxury watches.
- Direct-to-consumer Sales
- The G-SHOCK MRGB5000's availability for pre-order through the brand website highlights the increased importance of direct-to-consumer sales.
Who This Affects Most
- Fashion Accessories
- The fashion accessories industry can capitalize on the trend for retro timepieces and the use of unique materials to create innovative styles.
- Luxury Watchmaking
- The luxury watch industry has the opportunity to incorporate higher-tech materials like COBARION to create more exclusive and innovative products.
- E-commerce
- The direct-to-consumer sales model exhibited by the G-SHOCK MRGB5000 underscores the importance and potential of e-commerce in the retail industry.
