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The Grover's Number Special App from Sesame Workshop and Ideo

The people behind Sesame Street, Sesame Workshop, and creative design firm IDEO have joined forces to develop their first children’s iPhone/iPod touch application, the ‘Grover’s Number Special’ app.

The Grover’s Number Special app is a game featuring the Sesame Street waiter character Grover. In the game, he asks kids to help him prepare a lunch in the kitchen by catching and couting ingredients. It’s all very cute, but how many many Sesame-Street-aged kids out there have their own iPhones and iPod touches, anyway?

Children's Educational Apps
Disruptive innovation opportunity: Explore the development of interactive and engaging educational apps for children that combine entertainment and learning.
Mobile Gaming for Kids
Disruptive innovation opportunity: Create mobile games specifically designed for young children that are both entertaining and educational.
Collaboration Between Entertainment and Design Firms
Disruptive innovation opportunity: Foster partnerships between entertainment companies and design firms to create innovative and interactive apps for children.

Who This Affects Most

Education Technology
Disruptive innovation opportunity: Develop cutting-edge educational technology tools and platforms for children to enhance their learning experience.
Gaming Industry
Disruptive innovation opportunity: Introduce innovative gaming concepts and mechanics for young children to engage them in interactive entertainment.
Creative Design
Disruptive innovation opportunity: Apply creative design techniques and principles to develop visually appealing and user-friendly apps for children.
SCORE
2.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 18%
Activity 61%
Freshness 8%