Risky Spring-Themed Sleek Fashion

032c's GROSSE GREIHEIT Collection Prepares for the SS22 Season

Fashion imprint 032c prepares for the Spring/Summer 2023 season that stems from the concepts of channeling creative desire as it launches its GROSSE FREIHEIT collection to represent that. It translates to "big freedom" and explores expanded artistry from the lens of Maria Koch, the brand's creative director.

The capsule presents an authentic approach to a creative process, which often merges both risk and trust through technicalities such as trial and error. The new range is packed with curved silhouettes that are designed with sleek proportions. Some of the items in the range include slightly oversized cuts and a variety of fabrications that can be seen through tailored looks, outerwear, dress shirts, pants, and knitwear to name a few.

Image Credit: 032c

Authentic Risk-taking Fashion
Fashion brands could explore new spaces of creativity by embracing trial and error to achieve authentic products that merge big-risk and trust.
Technical Experimentation for Sleek Fashion
Innovative ideas could be explored through technical experimentation in the fashion industry to create unique silhouettes and sleek proportions.
Artistic Expansion Through Themed Fashion Capsules
Expanding artistry could benefit fashion industry players through the creation of thematic capsule collections that offer artistic expression and unique designs.

Industries Being Reshaped

Fashion Design
Fashion designers could capitalize on innovative ideas and technical experimentation for creating bold and authentic designs.
Textile Manufacturing
Companies, especially those working with woven and high-performance textiles, could benefit from exploring innovative textile designs that complement sleek and non-conventional fashion silhouettes.
Retail and E-commerce
Fashion retailers could take advantage of artistic expansion trends by exploring and offering collections that showcase unique themes to customers to improve their shopping experience.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 77%
Activity 74%
Freshness 13%

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