London-based skate brand Palace unveils a full unveiling of its Spring/Summer 2019 collection is it boasts graphic-centric apparel designs. The release feature silhouettes such as hats, shirts, long and short sleeve tops, mid-layering items, lightweight outerwear, and more.
The freshest drop is comprised of graphic images and some new iterations of logo visuals. Some of the standout pieces from the capsule include the 'Combiner Q Zip' hoodies that sport ribbed details, button-down top inspired by the Matrix, rainbow-stitched graphic tees, and the 'Sealer Sell' outerwear shell that is complete in a colorful gradient palette. Notably, the caps come in a variety of different color options and subtle panels -- it also has the logo adorning the front. The seasonal Palace collection is set to launch on April 12th.
What's Driving This Trend
- Graphic-centric Apparel
- Opportunity for innovative and bold apparel designs that incorporate vibrant graphics.
- Logo Visuals
- Opportunity to create new iterations of logo visuals to enhance brand identity.
- Colorful Gradient Palette
- Opportunity to use a colorful gradient palette in outerwear and accessories for a visually striking effect.
Who This Affects Most
- Fashion
- Fashion brands can embrace graphic-centric apparel to attract a younger and bolder consumer base.
- Streetwear
- Streetwear brands can explore new ways to incorporate logo visuals into their designs to stand out in a competitive market.
- Apparel Manufacturing
- Apparel manufacturers can experiment with the use of colorful gradient palettes in their outerwear collections to cater to fashion-forward customers.
