Here is a very cool idea that the NFL has come up with for this years superbowl, american idol style. Ever think you have the best idea for a multi-million dollar Superbowl ad? Now is your time to shine.
Implications - The massive adoption of the Internet has fueled crowdsourcing, a technique that leverages the collective wisdom of the public. Crowdsourced commercials give businesses a budget-friendly option to market a product without enlisting an ad agency; this method also builds engagement by involving the brand's core market. Creative professionals can take advantage of this opportunity by orchestrating ad campaigns with crowdsourced features to build buzz in the blogosphere and encourage consumers to engage with the brand.
User Designed Superbowl Ads
More Stats +/-
100 Gifts for Shoe Lovers
Crunchy Coconut Chia Snacks
Designer Artist Series T-Shirts
65 Gifts for the Mixologist
50 Gifts for Home Bakers