Cell Phone Knows Where You Are
Alex Covert — November 30, 2007 — Unique
References: google & redherring
This is awesome! Google Maps for Mobile can now display your location on and via your cell phone. Google uses cell phone towers to ping your mobile phone. A blue dot appears on the map, marking your location if you have GPS on your phone. If you don't have GPS, a blue circle appears on the map, representing your approximate location. It's like having a gigantic fleet of satellites, all tracking where you are. Never taking an eye off of you. Always watching.
Trend Themes
-
Real-time Location Tracking — Cell phone apps and services that use real-time location tracking to offer personalized recommendations and experiences.
-
Increased Personalization — The use of individual location data to provide tailored services and recommendations to consumers on a more personalized level.
-
Connected Devices — New products and services that allow for more seamless integration and communication between cell phones and other connected devices.
Industry Implications
-
Mobile Apps — New mobile apps and software that use location data to offer users a more personalized experience.
-
Transportation — The use of location data to optimize and improve transportation services, from ride-sharing apps to navigation services.
-
Retail — Retail companies incorporating location data to offer more personalized recommendations and targeted marketing to consumers through mobile devices.
3
Score
Popularity
Activity
Freshness
