At the 2016 Google I/O developer conference, Google announced the next generation of smart AI technology with advanced natural language recognition. The system is like a combination of Google Search and Google Now, but enables people to use conversational language in order to ask questions and carry out tasks. For instance, when standing in front of a famous sculpture, a user is able to ask: "Who designed this?" Using a combination of location data and image recognition, Google Assistant will be able to instantly provide an answer.
Google Assistant is set to rival comparable AI assistants, including Apple's Siri, Microsoft's Cortana and Amazon's Alexa.
Google Assistant is integrated into other new releases announced at I/O, including the Google Home system and the Allo messenger app. The smart AI will also be able to tap into a number of other major third-party apps such as Uber, Instacart, WhatsApp and Pandora.