Although fashion is an ever-evolving beast of its own, style is much more consistent and the Goodhood Store 'The Insiders' editorial addresses the style of some of the most enduring menswear labels out there. From Soulland, Gasius and AFOUR to P.A.M, Indigofera and Universal Works, the editorial highlights the brand's staples through a handful of incredibly illustrations.
Drawn by artist Jennifer Williams, the Goodhood Store 'The Insiders' editorial is quite simple. As Hypebeast points out, it "tempers with a majestic medium that’s often overshadowed by glossy photo-shoots, presenting a humble [collection] built on the foundations of pen and paper." As though it were a photoshoot shot in studio, the characters are captured against a white backdrop and stand relatively candidly in front of the 'camera' or in this case Williams' instrument of choice.
Why This Trend Is Growing
- Illustrated Editorial
- There is a trend of using illustrations in fashion editorials as a way to present a unique and artistic perspective on clothing.
- Staples Highlights
- Editors are highlighting staple pieces from enduring menswear labels to showcase their timeless appeal and versatility.
- Pen and Paper Photography
- Photographers are exploring the use of pen and paper as a medium to create captivating visuals similar to traditional photoshoots.
Industries Being Reshaped
- Fashion
- The fashion industry can leverage illustrated editorials to attract customers with a fresh and artistic approach to showcasing clothing.
- Menswear Labels
- Menswear labels can capitalize on the trend of highlighting staple pieces to emphasize the enduring appeal of their brand.
- Photography
- Photography professionals and enthusiasts can explore the use of pen and paper as a medium to create unique and visually captivating images.
