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Botanist Beauty Editorials

The Glamourai's Romance + Whimsy Editorial Boasts Glowing Makeup Looks

— February 12, 2015 — Fashion
Nora Vai dons glowing makeup looks in The Glamourai's 'Romance + Whimsy' editorial. Channeling a botanist, the model poses with floral props and dons feminine fashions in this beauty story.

Styling for The Glamourai's 'Romance + Whimsy' exclusive is courtesy of Kelly Framel who dresses her muse in pieces from French designer Delphine Manive and accessories from legendary jewelry house Van Cleef & Arpels.

This ethereal beauty editorial is captured by photographer Scott Brasher and features beauty looks by Porsche Cooper. Focusing on glowing makeup and platinum blonde locks, this shoot is visually striking and fresh-faced. The beauty story shines a light on highlighter applications and dewy makeup looks. Its featured products include eye glosses, metallic eyeshadows and nude lip balms that are demure and understated in their aesthetic.
Trend Themes
1. Glowing Makeup Looks - The trend of glowing makeup looks presents opportunities for beauty brands to innovate with new highlighting techniques and products.
2. Botanical Inspiration - The botanical theme in beauty editorials opens up opportunities for brands to create eco-friendly and plant-based beauty products.
3. Fresh-faced Beauty - The emphasis on fresh-faced beauty in this editorial showcases a trend towards minimal and natural makeup, presenting opportunities for brands to develop skincare-focused makeup products.
Industry Implications
1. Beauty - The beauty industry can leverage the trend of glowing makeup looks to develop and market innovative highlighting products and techniques.
2. Fashion - The fashion industry can collaborate with beauty brands to create botanical-inspired collections that align with the botanical theme in beauty editorials.
3. Photography - The photography industry can explore new techniques and styles to capture the essence of fresh-faced beauty in editorial shoots, creating unique visual experiences.
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