Delicately Scented Body Cremes

Glossier Crème de You Turns an Iconic Skin Scent into Body Care

In 2017, Glossier You began a widespread obsession with skin scents and in 2024, Glossier Crème de You introduces the subtle, intimate allure of the iconic scent in the form of a luxurious, fast-absorbing body creme. This body care product with a delicately scented finish hydrates and nourishes with shea butter and jojoba oil in a formula that's safe for sensitive skin.

Fragrance enthusiasts often fall in love with perfume and want to enhance their experience of a certain product by combining it with matching lotions, oils and body washes, or layer it with complementary fragrances or body care products for a personalized and long-lasting fragrance experience.

Up until now, the skin-enhancing scent of Glossier You with notes of spicy pink pepper, iris and ambrette seeds has only been available as a rollerball, solid perfume and a candle.

Personalized Fragrance Layering
Consumers are increasingly interested in creating unique scent experiences by combining matching lotions, oils, and body washes with their favorite perfumes.
Sensitive Skin Formulations
There is growing demand for body care products that provide hydration and nourishment while being safe for sensitive skin.
Delicately Scented Body Care
Products that offer subtle and intimate fragrance finishes are becoming popular as they provide a luxurious but understated scent experience.

Sectors Adopting This

Beauty and Personal Care
Innovative body cremes and lotions that combine skin care benefits with signature scents are emerging within the beauty sector.
Fragrance
The fragrance industry is expanding its product offerings to include body care items that enhance and extend the scent experience.
Wellness and Self-care
The wellness industry is integrating sensory elements into body care routines to provide both physical nourishment and emotional well-being.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 52%
Activity 21%
Freshness 31%