Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Argos' Gift Finder App Uses a Swiping System Like Tinder

 - Dec 6, 2014
References: giftfinder.argos & psfk
In order to ease the strain of holiday shopping this Christmas season, British retailer Argos released the 2014 Gift Finder app. The Facebook app takes inspiration from dating app Tinder and uses a swiping system to help you quickly identify if you think a proposed gift idea will be a match or not.

Based on a user's responses, the Gift Finder app develops a personality type for the person you're web shopping for, similar to the way Tinder makes date recommendations to help daters personalize their choices. Considering that it's now only a week into December and the app already has 1.5 million swipes, it's safe to say that this app will definitely be a popular way to shop Argos' product assortment online this holiday season.