Ideas
Explore the world's #1 largest database of ideas and innovations, with 474,023 inspiring examples.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,937 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,937 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,220 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 474,023 cutting edge ideas.

Skull-Imprinted Highlighters

Makeup Revolution's 'Ghost Lights Highlighter' Offers a Frosty Glow

— September 26, 2017 — Fashion
Consumers who are looking for a subtle highlighter that can be built up to a full blown glow are likely to appreciate the 'Ghost Lights Highlighter' from Makeup Revolution, which has an eerie-looking skull imprinted onto the pressed powder formula.

The shimmery highlight is a versatile hue of pearl white, which can be used lightly to add a slight sparkle to the area's of one's face that they're looking to accent, or be used heavily to make those areas the focus of a look. In addition, the spooky embellishments on the palette make it the ideal Halloween purchase, especially because it can add some depth to pale costume makeup as well.

The Ghost Lights Highlighter costs just $6 USD, and is available from retailers like Ulta.
Trend Themes
1. Spooky Cosmetics - Creating cosmetics with spookier themes or designs can be seen as a disruptive innovation opportunity, particularly as Halloween approaches.
2. Versatile Makeup - Developing makeup that can be used in a variety of ways, such as this highlighter that can be built up for a full glow or used lightly for a subtle sparkle, presents opportunities for disruptive innovation in the beauty industry.
3. Budget Cosmetics - The popularity of budget-friendly products like the Ghost Lights Highlighter indicates an opportunity for disruption in the affordable beauty sector.
Industry Implications
1. Beauty - There is potential for disruptive innovation in the beauty industry, particularly in the development of spookier or more versatile cosmetics.
2. Retail - The success of affordable makeup products like the Ghost Lights Highlighter presents opportunities for disruptive innovation in the retail industry.
3. Holiday Retail - As the Ghost Lights Highlighter is marketed as an ideal purchase for Halloween, there is potential for disruptive innovation in the holiday retail sector, particularly with seasonal cosmetics and decorations.
4.1
Score
Popularity
Activity
Freshness