The GetBetty app is designed for women who don't have the time to book an appointment at a salon...or those who couldn't get one. The app lets you order a blowout on-demand. Once you book a time a stylist will come to your home, office or hotel room. Payment is processed through the app so there's no need to deal in cash.
All the stylists on the platform are vetted so that users won't have to worry about a beauty school dropout doing their hair. The GetBetty app is out now for both iOS and Android but only those living in Chicago can access its services. There are plans to expand to other cities soon and to add more services, such as manicures.
Why This Trend Is Growing
- On-demand Beauty Services
- The Beauty industry could explore opportunities for on-demand services that cater to customers who are time-constrained.
- Vetted On-demand Service Providers
- There are opportunities for businesses to offer on-demand services that are both convenient and safe by vetting their third-party providers.
- Expanding On-demand Platforms
- There is room for expansion of on-demand platforms that offer various beauty services.
Industries Being Reshaped
- Beauty Industry
- The beauty industry itself can leverage on-demand services to better cater to their customer's busy lifestyles
- On-demand Service Providers
- The on-demand sector presents a growth area for companies looking to capitalize on the convenience trend.
- Mobile App Development Industry
- As more on-demand services emerge, there will likely be an increased need for app developers for the creation of more robust app platforms.
