Zaxbys is bringing the heat (and the sweet) with the debut of its new General Tso's Boneless Wings Meal.
For just a limited time, Zaxby's is serving up boneless wings tossed in a flavorful General Tso's sauce. The new sauce has a sweet heat flavor profile and was actually created by combining a few of Zaxby's current wing sauces, including Nuclear, BBQ, and Teriyaki. The result is a rich wing sauce with notes of ginger, soy, sesame, hot peppers, garlic, and onions. To round things out, the General Tso's Boneless Wings Meal also includes a side of ranch dipping sauce, crinkle fries, Texas toast, and a 22 oz. beverage.
The new General Tso's Boneless Wings Meal will be available now through February 28, 2021.
Image Credit: Zaxby's
Why This Trend Is Growing
- Limited-time Menu Offerings
- Limited time promotions like Zaxby's new General Tso's Boneless Wings meal can create excitement and drive sales for restaurants.
- Flavor Innovation
- Creating bold and unique flavor combinations, like General Tso's sauce made from combining multiple sauces, can elevate a restaurant's menu offerings and differentiate them from competitors.
- Convenience Foods
- Boneless wings, paired with sides and a drink, offer a convenient and portable meal option for on-the-go consumers.
Industries Being Reshaped
- Restaurant Industry
- The restaurant industry can innovate through limited time menu offerings and unique flavor combinations to attract and retain customers.
- Fast Food Industry
- Fast food chains like Zaxby's can leverage convenience foods like boneless wings to drive sales and cater to busy, on-the-go consumers.
- Food and Beverage Industry
- The food and beverage industry can take inspiration from Zaxby's innovative combination of sauces to create bold and unique flavor profiles for their products.
