Kris Wu joins luxury fashion house Louis Vuitton by showcasing its new collection entitled 'Gaston Labels.' It is full of accessories and home lifestyle goods adorned in the iconic monogram patterning. The collection's namesake is a reference to the grandson of Louis Vuitton's founder, Gaston-Louis Vuitton.
He was born in the late 19th century in 1883 and has curated an eclectic range of vintage luggage labels in his lifestyle as the house's original bag manufacturer during its early days. The new labels are interpreted in contemporary ways with embossed detailed leather patches arriving in the tonal options of black or brown. It rests on top of a Monogram Eclipse canvas adorning bags such as the Pocket Organizer, Discovery Bumbag, New Messenger MM, and Discovery Backpack.
Image Credit: Louis Vuitton
Why This Trend Is Growing
- Monogram-embossed Home Goods
- Disruptive innovation opportunities lie in creating monogram-embossed home goods that cater to luxury fashion enthusiasts.
- Vintage-inspired Accessories
- There is an opportunity to disrupt the accessories market by producing vintage-inspired accessories with contemporary interpretations of monogram labels.
- Iconic Monogram Patterning
- The iconic monogram patterning trend presents opportunities for disruptive innovation in various industries, such as fashion, accessories, and home decor.
Industries Being Reshaped
- Fashion
- In the fashion industry, there is potential for disruption by incorporating the iconic monogram patterning into clothing designs and accessories.
- Accessories
- The accessories industry can explore disruptive innovation by creating unique and vintage-inspired pieces adorned with monogram labels.
- Home Decor
- Disruptive innovation opportunities exist in the home decor industry by designing monogram-embossed goods to elevate the luxury aesthetic of homes.
