GameBox for Facebook is a new app that is available for iPads that lets you play some highly addictive games that were conventionally unavailable to the tablet. Right now, the app has two games available: Digital Chocolate’s Army Attack and Zynga’s CityVille.
The Gamebox for Facebook app is brilliant because you can go anywhere and play the games that are available. Look out for more releases in the near future, especially if these two do well.
Implications - The iPad and other tablet-like devices have captured the imagination of a wide array of tech-minded consumers. Now that tablets have generally become an accepted piece of technology, consumers are looking for content to keep them engaged. Companies should be thinking about how they can build part of their branding experience for tablets.