The High Point Furniture Market is quite literally the high point of many people's year, which is why it manages to attract tens of thousands of people each year. Now, a new smartphone app launched in collaboration with MyMarket makes it easier for retailers and wholesalers to showcase their wares to interested customers.
The app makes use of GPS systems to enhance the navigation process, so that High Point Furniture Market attendees can spend more time browsing and buying rather than trying to find their way around. The app also allows sellers to pay up for sponsored advertising opportunities that help enhance their visibility among customers.
The High Point Furniture Market app is clearly a fine example of the utility of smartphone apps to ease the shopping and commercial experience in large shopping festivals.