If you live in Sweden and you are interested in buying a Volvo C30, starting on April 7, you will be able to get your Volvo C30 with one out of 20 different "skins" or patterns. I like the solid-colored designs but I don't know about the pink cars with the dots or the multi-colored designs. One has to draw the line somewhere.
Implications - Customization is everywhere from cars to computers; the market for personal style is rapidly expanding. People are seeking an element of personal flavour in their possessions, and as a result the customization industry for both apparel, technology and automobiles is massive. In a world where everyone on the street has the same cellphone, music player and clothing, the little accessories are what make the individual.