Frollies is the newest addition to Dreyer's Grand Ice Cream's brand family and this range of fruity ice pops featuring real fruit juices and purees appeals to kids and kids-at-heart alike. Named after a mashup of "frozen fruity lollies," Frollies sparks childlike joy and wonder in all ages with fun shapes, sorbet-like textures, satisfying flavors and novel add-ons like the chocolatey "seeds" on the outermost layer of the watermelon and strawberry varieties.
While the Frollies watermelon flavor blends watermelon and apple water ice, pineapple is paired with tart apple juice, and strawberry combines the sweetness of the juicy berry with apple ice.
Free from artificial flavors and colors, Frollies appeals to the whole family with treats as novel as they are refreshingly wholesome—with just 60 calories per pop.
What Makes This Trend Stand Out
- Novel Fruit-based Desserts
- The use of real fruit juices and purees in Frollies represents a shift towards healthier and more natural dessert options.
- Interactive Food Experiences
- The addition of chocolatey 'seeds' in Frollies pops offers a playful twist that enhances sensory engagement.
- Calorie-conscious Treats
- Frollies' low-calorie count caters to consumers seeking indulgences that align with their dietary goals.
Sectors Adopting This
- Frozen Desserts
- The creation of Frollies highlights innovation opportunities in the frozen dessert sector by blending traditional appeal with modern health trends.
- Confectionery
- Incorporating unexpected elements, like chocolate 'seeds,' in fruit pops pushes the confectionery industry towards more interactive products.
- Health-oriented Foods
- As consumers prioritize wellness, the demand for treats like Frollies that avoid artificial flavors or colors is reshaping the health-focused food industry.
