Versatile Storage Shelves

Fritz und Franken Develop 'Kontur' for Organization

Fritz und Franken have developed 'Kontur,' a storage system that's versatile for both the office and at home. Moreover, each unit can be rearranged so that the owners become the designers in a sense, but aren't too overwhelmed with choices.

The units are actually made from a paper material in combination with a sturdier product. This makes the design sustainable and environmentally friendly, while still being practical and functional. One would think that paper material would become damp with the touch of drinking glasses, but with a quick cloth wipe the wetness is gone.

So far the shades come in various forms of blue and green, which further add to making these storage units versatile, as they would go with a number of different interior decors.

Photo Credits: designboom, fritzundfranken.de

Modular Storage Systems
The development of 'Kontur' highlights the trend towards customizable and rearrangeable storage units.
Sustainable Design
'Kontur' showcases the trend of using eco-friendly materials in the creation of functional storage solutions.
Versatile Color Options
The availability of various shades of blue and green in 'Kontur' taps into the trend of providing storage units that can complement a range of interior decors.

Who This Affects Most

Furniture Manufacturing
Companies in the furniture manufacturing industry can explore the development of modular storage systems like 'Kontur' to cater to the demand for customizable and versatile storage solutions.
Interior Design
The trend of sustainable design and versatile color options in storage units presents an opportunity for interior design professionals to incorporate 'Kontur' and similar products into their projects.
Eco-friendly Materials
The development of 'Kontur' and its use of paper material in combination with sturdier components suggests an opportunity for industries focused on eco-friendly materials to adopt similar approaches in product design.
SCORE
4.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 80%
Activity 41%
Freshness 8%

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