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Fresh Single-Serve Meals

Sunbasket's Fresh & Ready Meals are Now Available in Invididual Portions

— April 17, 2021 — Lifestyle
Sunbasket's Fresh & Ready Meals are now available as single-serve portions, helping to provide access to quick and nourishing meals that are perfectly portioned. Helping to reduce kitchen fatigue at home, the meals can be heated in the oven or microwave and are truly ready to eat in a matter of minutes. Some of the new recipes that are available include Creamy Linguine with Peas & Pancetta, Sweet Pea & Broccoli Risotto.

The fresh, not frozen, meals are made for ingredient-conscious consumers and they make the most of ingredients like organic produce and eggs, and antibiotic and hormone-free meats.

"We've seen an incredible response to our Fresh & Ready line since it originally launched last year," says Don Barnett, CEO, Sunbasket, "Customers shared that they loved the meals, but preferred to purchase single-serve portions, even in non-single households
Trend Themes
1. Single-serve Meal Delivery - Opportunity for meal delivery services to shift towards smaller portion sizes and cater to individual needs.
2. Ingredient-conscious Convenience - Potential to develop convenient, pre-prepared meals with fresh, organic, and hormone-free ingredients that appeal to health-conscious consumers.
3. Reduced Kitchen Fatigue - Opportunity for innovative meal solutions that help reduce the time and effort required for meal prep and cooking.
Industry Implications
1. Meal Delivery Services - Opportunity for meal delivery services to offer single-serve meals that reduce waste and cater to individual needs.
2. Convenience Food Industry - Potential for the convenience food industry to develop fresh, pre-prepared meals with high-quality ingredients that appeal to health-conscious consumers.
3. Kitchen Appliances Industry - Possibility for kitchen appliance manufacturers to innovate appliances that streamline meal prep and reduce cooking time, catering to consumers that experience kitchen fatigue.
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