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Simplified Organic Baby Foods

Fresh Bellies Makes Healthy Baby Food with Seven Ingredients or Less

— September 22, 2017 — Lifestyle
'Fresh Bellies' was developed by a parent who was frustrated with the lack of healthy baby food products on the market free from preservatives and made with minimal ingredients.

The all-natural and organic baby food from Fresh Bellies includes options like 'We Got the Beet' made with golden beets and thyme or Cauliflower Dreamin', which is prepared with cauliflower and bell peppers. In all, these formulas boast unique flavors made with a total of just seven ingredients or less. As Fresh Bellies creator Saskia Sorrosa puts it: "I wanted vegetables served as vegetables and fruit served as fruit. Every product label I read had broccoli mixed with apples or kale mixed with pears."

Fresh Bellies was recognized as the 2017 winner for Best New Natural Kid’s Product at the NEXTY Awards.
Trend Themes
1. Simplified Organic Baby Foods - Disruptive innovation opportunity: Develop simplified and organic baby food options with limited ingredients and no preservatives.
2. All-natural Baby Food - Disruptive innovation opportunity: Create all-natural baby food products that maintain the integrity of individual ingredients.
3. Flavorful Baby Food Formulas - Disruptive innovation opportunity: Explore unique and flavorful baby food formulas using a tight ingredient list.
Industry Implications
1. Baby Food Industry - Disruptive innovation opportunity: Reinvent the baby food industry by offering healthier and simpler options to replace traditional products.
2. Organic Food Industry - Disruptive innovation opportunity: Revolutionize the organic food industry by focusing on minimal ingredients and no preservatives in baby food products.
3. Healthy Snacks Industry - Disruptive innovation opportunity: Tap into the healthy snacks industry by developing baby food options that prioritize natural and flavorful ingredients.
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