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Whimsical Candid Photography

Frederike Helwig Captures Impromptu Moments in Vibrant Color

— April 23, 2011 — Fashion
As much as I love intimate, candid photography that is both raw and gritty, there's something to be said about happy, quirky images like those found in Frederike Helwig's portfolio.

You may already be familiar with some of Frederike Helwig's work, considering that we have featured a photoshoot for Lula magazine as well as her portraits of Brandon Flowers. Yet this German-born photographer has done a lot more than that.

Taking photo assignments while still in college, Frederike Helwig was working for such publications as i-D magazine, Dazed & Confused and Vogue. These big names propelled her to work with clients like Nike and Adidas for their ad campaigns.

Since then, Frederike Helwig's glamorous yet honest images have continued to make a name for her in the fashion industry.
Trend Themes
1. Whimsical Photography - Opportunity to create candid and playful photographs with vibrant colors.
2. Raw and Gritty Photography - Opportunity to capture more intimate and authentic moments in photography.
3. Fashion Photography - Opportunity to create glamorous and stylish images for fashion brands.
Industry Implications
1. Fashion Industry - Opportunity to use whimsical and authentic photography to showcase fashion products and collections.
2. Advertising Industry - Opportunity to use creative and playful photography to promote products and services.
3. Photography Industry - Opportunity to provide clients with unique and artistic photography styles for various projects.
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