Diamonds are a girl's best friend, and this is even more true now that Frederick B. is launching his new line of rings called the 'Intimacy' collection.
According to frederickb.com, the 'Intimacy' collection offers a â€œa new, unique and exclusive ring setting, intimately positioning diamonds directly over a partner diamond or precious stone.â€ Such offerings of stones include white, canary, pink, and chocolate (chocolate!) diamonds, and sapphires.
Implications - With the economic recession slowly recovering, consumers are looking for new ways to spend their cash. Products that provide buyers with a sense of luxury are a great way to capitalize on this development, as many individuals are now willing to spend their money.