FranciePants is a 100% cotton underwear line that aims to empower women through body positivity, entrepreneurship and job production.
The brand touts itself as one that focuses both on comfort and on style. The collection's 100% cotton materials are breathable in design, and are able to promote the health of the user. The products come in a variety of modern styles that include prints in designs like gold or fuschia cheetah, camo and blue & gold flowers, stretchy lace trims, thongs, and full underwear styles.
The FranciePants brand is also looking to produce and hire within America, marketing its crowdsourcing campaign on Kickstarter as one that empowers local jobs and produces a "crowd manufacturing movement."
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