The conceptual 'Blow' fragrance device has been designed as a piece of equipment for the modern consumer to utilize when looking to find the right scent for their personal style and preference without the need for mainstream options.
Designed by Minki Kim for BYREDO, the device works by harnessing the power of Big Data and AI to create customized fragrances for individual users. The unit holds a series of five fragrance capsules within and will create a unique mix to ensure that the person is always provided with a scent that is just for them.
The conceptual 'Blow' fragrance device acknowledges the rising level of popularity when it comes to customization in the fashion industry as consumers seek to stand out from the crowd.
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