ChowNow created a new food ordering feature for Instagram. restaurants now have the ability to add an ‘Order Food’ button to their Instagram page, or through stickers in their story. Over 13,000 restaurants can now implement the new food ordering feature through the ChowNow platform.
ChowNow’s CEO, Chris Webb, spoke about the new capabilities, “This Instagram feature is yet another valuable tool we’re offering our restaurant partners — at no cost to the restaurants — to help them drive more revenue and boost order volume without suffering the outrageous commissions and fees imposed by other delivery apps,”
Overall the feature could capture a large number of Instagram users, through a novel and convenient way to order take out.
Image Credit: ChowNow