Fraternal Fairtytale Fashion

Enchanting 'Fly by Night' Editorial in W Magazine

Model Dorothea Barth Jorgensen and Imogen Morris-Clarke are ethereal twins for the editorial ‘Fly by Night’ in W. Styled by Alex White in enchanting pieces by Valentino, Miu Miu, Marc Jacobs, Louis Vuitton, Nina Ricci, Alberta Ferretti, Blumarine, Alexander McQueen and Lanvin, the duo are captured frolicking in a park.

‘Fly by Night’ was shot by Craig McDean for W magazine’s February 2010 issue. It is in keeping with White’s reputation for styling charming, almost hypnotizingly beautiful editorials.

Enchanting Fashion Editorials
Businesses can explore incorporating editorial-style marketing campaigns that evoke a sense of wonder and beauty in their products or services.
Twin Fashion
Fashion designers can experiment with creating clothing and accessories that cater to twin fashion trends.
Romantic Parkwear
Entrepreneurs can consider launching a line of romantic and whimsical pieces that are suitable for park or garden settings.

Industries Being Reshaped

Fashion Industry
This editorial highlights the importance of creating visually stunning and ethereal clothing pieces in fashion design.
Photography Industry
Photographers can take inspiration from editorial-style photo shoots to create their own captivating visual stories.
Outdoor Lifestyle Industry
Businesses catering to outdoor lifestyles can develop products aimed at romantic and ethereal aesthetics to capture the imaginations of their customers.
SCORE
3.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 72%
Activity 22%
Freshness 8%