Vans' Floral Checker Old Skool Replaces Sidestripes with Flowers
References: openingceremony & highsnobiety
Skate label Vans recently unveiled the 'Floral Checker' iteration of its signature Old Skool sneakers. The classic silhouette takes on new design updates that highlight the medial sides. The latest update is complete in the classic colorway of black and white, spotlighting the 'Sidestripe.' The label's Sidestripe is originally complete in all white, but the new update gives it a checkered makeover.
The update is also accompanied by white flowers, bright red cherries and a monarch butterfly incorporated through embroidery methods. The rest of the construction retains the same components as the original, with suede and canvas throughout the uppers, a clean white midsole and a waffle outsole.
The Floral Checker Old Skools are now available for purchase online at Opening Ceremony.
The update is also accompanied by white flowers, bright red cherries and a monarch butterfly incorporated through embroidery methods. The rest of the construction retains the same components as the original, with suede and canvas throughout the uppers, a clean white midsole and a waffle outsole.
The Floral Checker Old Skools are now available for purchase online at Opening Ceremony.
Trend Themes
1. Floral Embroidery - Opportunity for textile companies to incorporate floral embroidery into their products, disrupting traditional designs.
2. Patterned Sidestripes - Opportunity for sneaker companies to introduce new designs by replacing traditional sidestripes with patterns.
3. Classic Silhouette Updates - Opportunity for companies to update classic silhouettes with modern design elements, appealing to younger generations.
Industry Implications
1. Textile and Apparel - The incorporation of embroidery and new patterns can be applied to a range of textiles and apparel products, disrupting traditional designs.
2. Footwear - Opportunity for sneaker companies to update traditional designs with modern design elements, attracting younger consumers.
3. Fashion Retail - Fashion retailers can offer unique and updated designs, appealing to fashion-conscious consumers looking for one-of-a-kind items.
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