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Hygiene-Focused Reusable Masks

The Nixon Flipside Mask Solves Hygiene-related Issues and More

— February 1, 2021 — Lifestyle
The Flipside mask from Nixon was designed to solve many of the misplaced and hygiene-related issues people have with cloth face masks. The Flipside looks like a traditional cloth face mask but integrates an adjustable strap into the ear loops so the mask can hang from the wearer's neck – providing a convenient and sanitary solution when individuals are not wearing the mask.

The Nixon Flipside mask is a breathable, adjustable, two-layer face mask that is fully-reversible. The mask boasts a cheery blossom pattern in dark colorways on one side with a neutral black color on the other. In addition, the product features a metal nose bridge that enables fit adjustment while reduce fogging while wearing glasses.

The Nixon Flipside mask is available to purchase online for $15.00.

Image Credit: NIXON
Trend Themes
1. Reusable Hygiene-focused Masks - The emerging trend of hygienic and recyclable masks promises to benefit both public health and eco-friendliness by creating sustainable alternatives to disposable masks
2. Adjustable Face Masks - The trend of customizable and adjustable face masks presents opportunities for entrepreneurs to create innovative solutions for common face mask problems like mask slippage or discomfort
3. Dual-layered Face Masks - The trend of double-layered face masks, particularly those with additional reinforcement like metal nose bridges, aims to offer more effective protection to the public while accommodating for comfort and style
Industry Implications
1. Healthcare - The healthcare industry can benefit from hygienic masks that provide more protection per wear, reduce waste, and offer better customization to patients with unique mask needs
2. Fashion and Apparel - The fashion industry can leverage the sustainable trend of washable masks as a new line of products, promoting style, comfort, and protection in this new normal
3. Sporting Goods and Outdoor Retail - The outdoor and athletic goods industry can explore the growing market of face masks that are designed for high-intensity activities or sports, while addressing the unique challenges that come with covering the face during physical activity
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