Smartphone-Synced Fitness Bracelets

The Fitbit Force's New Update Recently Launched at CES 2014

The Fitbit Force will help you push harder when it comes to your workouts. The fitness-tracking bracelet demoed its upgrade at CES 2014 which included adding caller ID to the already multitasking band. The bracelet will vibrate when you are receiving a call on your smartphone. It will also show the name of the person calling on the small digital display.

This product is perfect for people who have a hard time constantly checking their phones at work or home, or who are constantly on the go. The iOS update will be available next month and Android users will have the download available to them as well, just not at the same time the iOS update is available.

Fitbit devices require Bluetooth 4.0 for compatibility. The Fitbit Force tracks number of calories burned, stairs climbed, steps taken and the total distance you have traveled throughout the day. I think it may be time to get fit with force for the new year.

Smartphone-synced Fitness Wearables
The integration of smartphone features in fitness wearables opens up new possibilities in fitness tracking and communication.
Multitasking Health Trackers
Health tracking devices that can perform functions beyond tracking physical activity create opportunities for new features and markets.
Connectivity-driven Fitness Gadgets
The trend towards connected and synchronized fitness gadgets enhances user convenience and enhances the functionality of wearable tech.

Sectors Adopting This

Fitness and Wellness
Smartphone-synced fitness wearables create innovative possibilities for the fitness and wellness industry.
Mobile Technology
The integration of smartphone features in health trackers creates new directions for mobile technology innovation.
Wearable Technology
The use of wearables in fitness and health monitoring is an emerging subcategory in the wearable technology industry that factors in enhanced connectivity.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 38%
Activity 58%
Freshness 8%