Nike introduces a new iteration of the iconic Air Max 95 sneaker model that is designed with details that are inspired by the look of fish scales. It has the typical layered detail throughout the entire upper to create that monochromatic accent that is made up of layers of both black and grey panels.
It is also made from a range of materials throughout the construction including mesh for breathability to premium suede and leather as well. In terms of the Fish Scale theme of the shoe, the heel is marked with a scale-like pattern as there are red details that make up the branding accents such as the Air Unit. The Swoosh and laces are done in 3M materials for a reflective look.
Image Credit: Nike
Why This Trend Is Growing
- Fish Scale-inspired Fashion
- Opportunity for fashion brands to create unique texture and detailing inspired by natural elements, such as fish scales.
- Sustainable Sneakers
- Opportunity for sneaker companies to use environmentally-friendly materials in their shoe designs, such as recycled plastic or organic cotton.
- Reflective Accents
- Opportunity for brands to incorporate 3M materials or other reflective details into their fashion designs for a bold statement piece.
Industries Being Reshaped
- Fashion
- Fashion brands can take inspiration from nature, like fish scales, and incorporate unique details and textures into their designs.
- Sneakers
- Sneaker companies have an opportunity to use innovative materials, such as sustainable fabrics, to create shoes that are not only stylish but also eco-friendly.
- Outdoor Apparel
- Outdoor apparel companies can incorporate reflective detailing into their designs, making their products more visible and safe for outdoor activities.
